just in case we forget our names …

It seems like our bags are kind of like our new business cards.

Because – your own initials are ENOUGH!!!

via//yatzer

and as we just talked about CHANEL ‹› HERE SOME MORE …

These pieces are from the Camellia Brode collection. From Coco’s apartment to current collections, we love how the Camellia is still present throughout CHANEL.Rings, CHANEL JewelryGabrielle Chanel thought a black dress and pearls were the perfect outfit. The pearls, as she described them, lit up women’s faces and gave them an easy sense of beauty.Necklace, CHANEL JewelryIn true Coco form, we would wear this necklace backwards and have the bow dripping down our backs.Necklace, CHANEL JewelryCoco believed in liberating women. She loved to break-up matching sets and wanted women to wear their jewelry in their hair and down their backs.Necklaces, CHANEL Jewelry
The Contraste collection is a new take on combinations. But we modernize all this and create really new, daring pieces. The general theme is the contrast between colours (dark and light), materials (shiny and matte stones) and designs (size of the stones).Ring, CHANEL Jewelry

This piece is from the Contraste collection. Coco believed there was nothing like the ‘easy beauty’ of white pearls on a black dressNecklace, CHANEL JewelryCHANEL JOAILLERIE

PARIS

The black, the white, the pearls… some things are better left unchanged. As The CoveTour de France approaches the finish line, it seems fitting to end our CHANEL-a-thon at 18 Place Vendôme, the lavish space of CHANEL Joaillerie. It’s a majestic place that culminates all the elements of Coco Chanel’s legacy at retail level. Opened in ’97 and re-designed by the one-and-only Peter Marino a decade later, it’s blooming with Coco’s camellia flower, sparkling with crystals and a custom chandelier, glistening with golden wheat, adorned with animal artifacts and luxed out with lacquered surfaces. Sound familiar? Every inch of CHANEL Joaillerie is a nod to Coco and her infamous abode at 31 Rue Cambon, which is a mere step from the store. There’s that certain “je ne sais quoi”—that “inescapable air of Coco,” as we call it—which overwhelms you as you walk from her apartment to her private residence at The Ritz to the Joallerie at the Place Vendôme. We got those very same chills we felt when we toured her apartment; the intimate touches of Coco recreate an inexplicable moment of magic, which perfectly captures the spirit and essence of CHANEL’s legacy. It’s an allure that continued to leave us breathless. The Joaillerie is an enchanting place, which dedicates itself to preserving the traditions of CHANEL and the classics Coco created. Staying true to the iconic black-and-white aesthetic, it’s filled with fresh takes on Coco’s staples, embracing her innovative philosophies with an updated twist. Coco was all about functional and fashionable – an attitude the masters at Massaro have embraced whole-heartedly, as well. Never one for a clasp, the modern-day take on Coco’s signature pearl necklaces and bracelets allows for a playful rendition of a convertible classic. And you know we had to ask the million-dollar question: Where did this obsession with pearls come from? Legend has it, Coco loved the contrast of pearls against tanned skin and their ability to light up a women’s face, making her teeth whiter and eye’s twinkle. Also, she strongly believed that there was nothing like the “easy beauty” of white pearls on a black dress. (To which we say, amen!) As for the rest of the pieces, there was an interconnectedness of ideas, which transcended time and trends. The Premiere watch, which debuted back in the ’80s has an octagonal face that was inspired by the shape of the Place Vendôme and the cap of the CHANEL N°5 perfume. Iconic pieces like the Premiere and J12 watch exemplify everything we love about CHANEL – a legendary brand, which defines luxury and lasting power.

Digital Inspiration

• CHANEL Joaillerie

• @CHANEL

This breathtaking chandelier by French artist François Pascal hangs in the middle of the store. It’s use of crystals is a nod to Coco Chanel and its importance to her. Remember the custom, crystal chandelier in Coco’s apartment? When Peter Marino renovated the store in 1997, the goal was for the interior to be a reflection of Coco’s apartment at 31 Rue Cambon.

today it’s all about ■ CHANEL ■

we really felt in love with the gloves (first pic) although they are not Chanel… but the softness ofthe  salmon color of the bag in combination with the punkness of the gloves – well done!

pics/via styletao

never say “NO” to °BLACK°!(although it’s spring)

pics via styletao